Is Blogging Still Relevant? 5 Reasons Blogging is Dead

After writing about all the great reasons you should start a blog, I felt it important to counter that. There are some real reasons to not start a blog as well because blogging ain’t for everybody!

Why You Should Not Start a Blog

Blogging is hard work. It’s not an easy, get rich tomorrow, work one hour a day gig. The only reason I fly the flag hard for blogging is because I am passionate about it.

I truly love to write, to help others and to connect with a community of like-minded individuals. Blogging is something that you have to be self-motivated about. If you don’t love it, you won’t have the drive to chip away at it every day.

You won’t have the passion to put your all into it. Sure, you may love money and think this is an easy way to get loads of it.

But if you’re not actually passionate about the craft of blogging? Then you probably won’t be any good at it.

Then, you won’t bring in the big bugs you’re looking for. Lose-lose.

Here are the top 5 reasons I think you should stay away from blogging, plus some ways to go around it if you still want to try.

Want to work with a blog coach but not sure if it’s right for you? Book a free discovery call with me so we can talk about your blogging goals and how I can help. Or join my group coaching membership where we meet each month for blogging QnA while I share the strategies I use to grow my latest blog.

You Don’t Like to Write

Maybe you are passionate about something, but tapping away at a keyboard for hours each day isn’t your thing. If you do not like to write, but you want to have a blog as your form of online presence, then outsource that part of it.

Jump onto Fiverr, Contentmart or link with a talented writer that you like and hire them to do the writing part of things for you. Approach the blog as a business, you buy the product, in this case, the articles and then promote them online.

There are blogs out there that are very popular that have all outsourced content. These blogs are making their owners money without them having to bother writing a word. Win-win!

Some of these blogs even hire people to promote the posts online to bring in the traffic. Full automated bucks rolling in. Sounds sweet, doesn’t it?

You Have a Large Social Media Following and Think This will Translate Well into a Blog

There are tons of social media influencers out there who have large adoring followers encouraging them to start a blog. But then the quality of the writing is so poor that the following is turned off. don’t be that person.

You don’t actually need a blog to make money online. Tons of influencers are paid thousands of dollars to post on Instagram daily. Don’t feel as if you must start a blog if you truly don’t want to or it’s not a strong skillset of yours.

You’re Only in it for the Money

Your readers will be able to tell when there’s no passion or authenticity behind your words if you’re not truly passionate about the subject. The best blogs out there have a genuine personality and are authentic to their core.

Again, if you really only want to make money, outsource the writing. Approach the blog as a business and recognise that your own content may not be the best.

Work with a group of writers who get your vision and can churn out articles that will connect with the audience you’re targeting.

You’re Strapped for Time and Won’t be Consistent

If you recognise right away that you won’t be able to publish content regularly, then a blog isn’t what you need. Stick with a static website that is only updated when there’s something that you need to update.

The whole point of a blog is to provide information regular to readers. If you’re not updating consistently, then you’re not attracting new visitors like you could be nor are you showing up as you would like to in search results.

Consider adding a blog aspect to that website later, as we’ve already discussed the benefits of blogging.

You’re Not Self-Motivated

Or you’re not organized. Luckily, if you want to be successful in blogging, you’ll get it together as soon as you realise that you’ve gotta put in the work!

See, there’s no boss telling you what to do and there’s no pay if you don’t put in the work. There’s no sick days or 3-hour lunch breaks. Blogging is a full-time venture. You write, then you promote, then you engage with others, then you research and write some more. It’s never-ending.

BUT, there’s a light at the end of the tunnel. If your blog does take off and become successful, then you enter into the realm of passive income. Then you won’t need to go at it so hard. But for now, get to work, pedal to the ground. Grind grind grind!

It can be hard to find reasons why one should not start a blog. A blog is a great way to connect with your audience, be that customers, readers, family, whoever.

But there are definitely some main reasons why one should not get into blogging and I’ve presented them here. Can you think of any other reasons why it’s not a good idea to go into this field?

But to answer the question…

Is Blogging Still Relevant?

Yes, blogging is still relevant and has a significant impact in today’s digital landscape. Here are some reasons why:

SEO benefits: Blogging is an excellent way to improve your website’s search engine optimization (SEO) by providing fresh, relevant content for search engines to crawl.

Thought leadership: Blogging is a great way to establish yourself or your company as a thought leader in your industry by sharing insights, perspectives, and knowledge.

Audience engagement: Blogging allows you to engage with your audience by providing them with valuable information, building trust, and fostering a sense of community.

Content marketing: Blogging is a cornerstone of content marketing, allowing you to create valuable content that attracts and converts leads into customers.

Brand building: Blogging helps to build your brand by giving your company a voice and personality, which can increase awareness and loyalty among your audience.

Overall, blogging can still be an effective and valuable tool for businesses and individuals to build their online presence, establish authority, and connect with their target audience.